“The secret to so many artists living so long is that every painting is a new adventure. So, you see, they’re always looking ahead to something new and exciting. The secret is not to look back.” –Norman Rockwell
Norman Rockwell’s Commercial Success
“The 1930s and ’40s proved to be the most fruitful period for Rockwell. In 1930, he married Mary Barstow, a schoolteacher, and they had three sons: Jarvis, Thomas and Peter. The Rockwells relocated to Arlington, Vermont, in 1939, and the new world that greeted Norman offered the perfect material for the artist to draw from. Rockwell’s success stemmed to a large degree from his careful appreciation for everyday American scenes, the warmth of small-town life in particular. Often what he depicted was treated with a certain simple charm and sense of humor. Some critics dismissed him for not having real artistic merit, but Rockwell’s reasons for painting what he did were grounded in the world that was around him. “Maybe as I grew up and found the world wasn’t the perfect place I had thought it to be, I unconsciously decided that if it wasn’t an ideal world, it should be, and so painted only the ideal aspects of it,” he once said.
“Still, Rockwell didn’t completely ignore the issues of the day. In 1943, inspired by President Franklin D. Roosevelt, he painted the Four Freedoms: Freedom of Speech, Freedom of Worship, Freedom from Want and Freedom from Fear. The paintings appeared on the cover of The Saturday Evening Post and proved incredibly popular. The paintings also toured the United States and raised in excess of $130 million toward the war effort. In 1953 the Rockwells moved to Stockbridge, Massachusetts, where Norman would spend the rest of his life.” –Biography